Exploratory Research Articles

We’re curious people by nature. And we love to teach others what we’ve learned. So explore our blog to gain fresh insights from our expertise in areas ranging from culture to AI.

SEP Named a Best Places to Work Company for 14th Consecutive Year

SEP has once again been recognized as one of Indiana’s Best Places to Work for the 14th year consecutive year.  The statewide survey and award program evaluates participating organizations and honors those with the highest levels of employee satisfaction and…
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A Pandemic Isn’t a Reason to Stop Researching (but… It Might Be a Good Reason to Start)

When it comes to doing user research, I’m always going to recommend learning with someone in their own space. Seeing someone use your product in their environment will always add more context to your investigation. Generally, research falls into these categories: exploratory/generative research (looking to understand problems, needs, goals, etc.) evaluative research (benchmarking your understanding, […]
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