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Incentivizing Workplace Wellness
Health2Wealth has transformed how employees at SEP and other small- and mid-size companies have approached their fitness goals.
We created a full suite of iOS, Android, and web apps. This corporate wellness step tracking solution encourages employees to walk and move more and keep track of their progress.
Opportunity
Corporate wellness programs don’t need to be complicated. With the increased adoption of wearable activity trackers, walking “step” competitions are an easy way to incentivize wellness among employee populations. Health2Wealth, a startup company, saw the need to reduce HR time and effort of tracking these competitions manually with spreadsheets and engaged SEP to imagine a solution.
Solution
As part of an MVP effort, the first step was to build a challenge-based site that accessed Fitbit.com’s API and aggregated daily step data for individuals and teams. The site was then published on an internal display to conduct user research. Making current fitness statuses public sparked engaging competition between employees.
A cross-functional team of designers and developers worked together to build the next phase of the product. We integrated with multiple fitness trackers, including Fitbit, Garmin, Misfit, and even iPhone, Apple Watch, Android phone, and other Google Fit compatible devices to measure steps. We built iOS and Android apps using the cross-platform tool Xamarin. We also created a corresponding web-based dashboard.
We implemented features that allow company administrators to easily set up new employees in the system, manage incentives, and send reminders to participants when they need that extra boost to meet their goals. Users can receive SMS messages to update them on milestones they are close to achieving. The flexible incentive feature allows users to incorporate cash bonuses, gift cards, and/or time off based on their preferences (and budget!).
Results
Health2Wealth is a workplace wellness application designed to incentivize employees to reach daily step goals. The easy-to-use app has transformed the way employees at SEP and other small- and mid-size companies have approached their fitness goals.
Due to the wide span of integrated trackers, Health2Wealth reduces unnecessary and expensive purchases for company users, since most competing products require users to use only their device.
“The Health2Wealth program has been extremely positive for SEP,” said Laura Terry, Human Resources Manager. “Finding ways to incorporate physical activity into our work life has been a challenge. With Health2Wealth, I see more people taking walks, using the stairs instead of the elevator, and working from tread desks. Administration of Health2Wealth is easy and adding people to the program and downloading reports is a snap. I highly recommend the program to small- and mid-size companies looking for a simple way to track and encourage physical activity among employees.”
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