Product Design & UX Articles

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SEP Wins TechPoint’s 2024 Innovation Service Partner of the Year Mira Award

SEP Recognized as Indiana’s Top Innovation Service Partner, Winning TechPoint’s Prestigious Mira Award Westfield, Indiana - SEP has been named the Innovation Service Partner of the Year by TechPoint at the 25th annual Mira Awards. The Mira Awards, Indiana’s largest…
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SEP mascot Hexter the owl wearing a birthday hat

Happy 1st Birthday, Hexter!

One Year It’s officially been one year since the SEP owl mascot was introduced. At the time, our little feathery friend didn’t even have a name! Since the introduction on day 1 of moving into SEP’s Forever Home, Hexter was named and has been used in over 40 DIFFERENT WAYS. That’s pretty incredible. For a […]
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phone app displaying in dark mode on desk

Welcome to the Dark Side: 5 Tips for Designing a Dark Mode Version of Your App

Are you thinking of coming to the dark side? 🦇🖤 Designing in dark mode continues to grow in popularity, especially following the implementation of optional dark mode for Apple iOS, Facebook, Google Chrome, Youtube and other highly trafficked sites and operating systems (source). But what is dark mode? If you aren’t familiar with it, dark mode […]
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Friday’s 13 Tips to Overcome Design Workshop Facilitation Nerves

Facilitating design workshops can oftentimes feel as scary as Friday the 13th. The nerves that build up moments before meeting with a client can feel the same as the nerves I would get as a kid while watching the classic 80’s slasher film as Jason skulked around Camp Crystal Lake. In both scenarios, I was/am […]
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consultation working meeting close up of laptops and hands drawing on paper

Software Design Accessibility Audits 101: What You Need to Know

Accessibility in software design is an important topic that often gets overlooked or deprioritized. The good news is, addressing accessibility does not need to be a giant undertaking. In this post, I’ll give an overview of accessibility laws and how you can conduct your own software accessibility audit. This won’t make you an expert on […]
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Circumventing The Dark Side of Design

A Tale Old As Time Humans have had the tendency to be deceptive to one another for longer than any existing historical document can recall. One of the most infamous examples of this act being used as a literary device is the myth of the Trojan Horse in Homer’s Odyssey. This victory trophy, given to […]
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Dear New Designer

Starting a new career is hard. You walk into a new company, surrounded by new people, and you have so many new things to learn. It can be overwhelming and it is very easy to slip into the imposter syndrome mindset. But, over time, I promise it gets better. Looking back on my journey, I […]
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Diagram of outcome, opportunity, and solutions

Planning Features with Opportunity Solution Trees

New software projects often come with a long list of potential features. How do you evaluate these ideas before investing costly resources into development? At SEP, we’ve been mapping potential features with opportunity solution trees. They are a way to visualize the relationships between ideas and their desired outcomes, and to manage the gaps in […]
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10 Things I Learned in My First 10 Episodes of Podcasting

I’ve had the opportunity to interview talented, driven and successful leaders in Indy tech. We often don’t get to hear how software products get built and what it took to make them a reality. These stories of success and challenge have been encouraging for me to hear so I summarized some of my biggest lessons […]
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A sign reading

Why Software Accessibility Matters

I’m a designer with Color Vision Deficiency (CVD). A lot of people, myself included, refer to CVD as “color blindness.” The term “color blind” can be a bit misleading and gives rise to all kinds of funny questions like, “What color is my shirt?” or, “How do you dress yourself?” The reality is, I do […]
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